Cummings Consulting Group, LLC

 CUMMINGS CONSULTING GROUP, LLC
A Business Development Laboratory

 
“COMMANDING INTERNET PRESENCE”

Your ad in a "TOP TEN" spot on GOOGLE FOR ABOUT $5.00 PER DAY!

ECONOMICALLY DRIVE NEW CUSTOMERS TO YOUR BUSINESS!

Check this out!  http://budurl.com/BobCummingsLAL 

We help businesses by-pass the "start-up" or "small business look" and go straight to the "trusted, credible, big company" or "Fortune 500" look immediately and without spending $350,000 to $1.2 million.

PLUS - We help any business create a "Commanding Internet Presence" for about $5.00 per day!

The Advertising Answer For Small Businesses!
LocalAdLink is the leading low-cost provider of local search and Internet advertising sales to local businesses across the country. LocalAdLink places business listings and advertising through its own Ad Network and through third party affiliations using proprietary geo-targeting technology. Business owners have the ability to fully advertise their products and services, use videos, image galleries, include detailed business information and driving directions, along with an easy-to use coupon building system to create dynamic online listings, plus real time tracking statistics.

To find out why you need LocalAdLink, how it works and what it costs, go to: http://budurl.com/BobCummingsLAL

PLEASE VISIT MY NEW ON-LINE STORE: http://budurl.com/BobCummingsStore 

How do you make sure your target market will respond to your advertising and branding messages?
Here are The Five Most Critical Questions to Ask Before You Write Any Advertising:

1. What do your prospects do or feel first when they start looking for or thinking about what you sell?
a) Are they excited?
b) Are they under stress?
c) Are they neutral?
d) Are they upset or negative?

2. Where do your prospects go first to start looking for information or for companies to do business with?
a) Friends and colleagues?
b) Written media or publications?
c) The internet?

3. What is the next logical step the prospect takes after they read, hear or see the ad?
a) Get more information – they feel skeptical, at risk or are not ready to buy
b) Talk to a sales person – they have questions and are ready to buy soon or now
c) Walk into a store – ready to buy right now or need to see & touch the product and compare
d) Buy now – they have all the information they need and are ready to buy now

4. What do your prospects need to see or hear in order to feel that they can now make the best decision?
a) What kind of evidence?
b) How much detail?

5. What are the most familiar formats or media used by your prospects? What type of information do they typically work with?
a) Doctors read white papers and medical reports – black-and-white print – they would throw out a “marketing” postcard
b) CFOs are used to financial reports, charts and graphs
c) Match your medium or format to the target audience

The answers to these five questions form the basis for all your advertising and branding solutions!

Bob Cummings